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See Your Hair in a Whole New Light™

There’s a lot more to a blonde, brunette or redhead than her highlights, low-lights, tone or shade. No matter what your hair color, you want to bring out the best in your hair’s appearance.

That’s why the John Frieda® hair care experts bring you a shampoo and conditioner collection that attracts more light to maximize shine and color, while keeping hair healthy like no other hair care line. Try the new sheer blonde®, brilliant brunette® and radiant red® shampoos and conditioners with Light Enhancers™.


sheer blonde®

See Brighter, More Shimmering Blonde*
sheer blonde® shampoos and conditioners with Light Enhancers™ optimize the effects of light on your hair by purifying strands to rid them of residue, while bringing clarity and shimmer back to your blonde hair.

brilliant brunette®

See Richer, More Multi-Dimensional Brunette*
brilliant brunette® shampoos and conditioners with Light Enhancers™ optimize the effects of light on your hair by smoothing, perfecting and polishing each strand for a flawless surface that looks rich in depth and has a highly reflective, multi-dimensional shine.

radiant red®

See Truer, More Vibrant Red*
radiant red® shampoo and conditioner with Light Enhancers™ optimize the effects of light on your hair by transforming red strands so they attract more light and project even richer red tones and vibrant shine. These gentle formulas also help retain precious red color.

Redefine Your Hair's Color and Shine

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