
Coca-Cola® Drink 2 Wear Shirts
Coca-Cola Drink 2 Wear T-shirts are produced from blended fabrics containing recycled plastic bottles and cotton. The T-shirts provide an afterlife for the bottles, enabling them to re-fulfill their destiny and become something great and useful again. The neck label such as “4 Inside” indicates the approximate number of assorted bottles recovered and incorporated into the finished Coca-Cola T-shirt.
YOU x 200 million =
If every Wal-Mart shopper purchased one recycled T-shirt, we could keep 21,000 tons of plastic waste out of landfills – enough to cover 9 football fields.
Our Commitment to the Planet
The Coca-Cola Company has a history of designing sustainable packages with the environment in mind and is sharply focused on recycling and reuse around the world. The Company in 1991 became the first commercial entity to produce and sell beverages in containers made from post-consumer recycled plastic.
More than 70% of primary packaging from The Coca-Cola Company today is recyclable and are among the most recycled in the world, because of their high end-use value. The Company has taken a leadership role in sustainable packaging through programs that involve new technology, innovative package design, and recycling. Recycling plastic for reuse requires less energy than producing bottles with virgin materials, and reduces waste and greenhouse gases. All of these efforts are part of a comprehensive environmental program that addresses water stewardship, energy and climate protection, and sustainable packaging.
In September 2007, the Company announced an investment of more than $60 million to build the world’s largest plastic-bottle-to-bottle recycling plant and support recycling in the U.S. The 30-acre plant – scheduled to open in 2008 and be fully operational in 2009 – will produce approximately 100 million pounds of food-grade, recycled PET plastic for reuse each year, the equivalent of producing nearly two billion 20-ounce Coca-Cola bottles.
These investments are part of a comprehensive goal to recycle or reuse 100 percent of the Company’s PET (polyethylene terephthalate) plastic bottles in the U.S.
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